Chinese Domain Market Newsletter
Delivered to Your Inbox Wed 2am ET (USA)

April 18, 2016 (Mon)

Best Domain Names in China

What are the best domain names being used in China? I want to know too. Recently serial entrepreneur and ecommerce veteran 鲁振旺(Zhen Wang LU) shared his view via

He thinks the best domain names in China have the following characteristics: (1) easy to spell, (2) easy to write, and (3) easy for consumers to associate with things of business nature (which I interpret as products or services). The extension must be .com. Single-pin, double-pin, 2L, and 2N are the best.

He then gave the following examples: 淘宝 (Tao Bao), 百度 (Bai Du), 聚美 (Ju Mei), 微博 (Wei Bo), 小米 (Xiao Mi), 唯品会 (VIP), 知乎 (Zhi Hu), QQ, and 58

For example: 聚美 (Ju Mei) is a cosmetics flash sale site. The domain name is -- a double-pin name on .com. The name Ju Mei hints about something related to beauty.

In short, the best investment is up to 2L, 2N, and double-pin on .com names.

Judging from the examples, I think double-pin domain names (and therefore 2L) are most popular. As I have said before, double-pin names match the general habit of remembering company names as two Chinese characters.