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Chinese Domain Market Newsletter
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Many years ago I read about a paradox: your strength is your weakness and your weakness is your strength. I find it very true. For example, recently I read separate stories of two Chinese mainlanders who have visited Hong Kong frequently over decades. They notice that the well-developed financial system in Hong Kong is hindering development of mobile payment. On the contrary, the poor banking system in China made it easy for the country to move right into mobile payment and now consumers there can pay for almost anything with their mobile phones. Here's the post.

February 4, 2017 (Sat)

NewG talk #24


Recently a reader wanted to know if IDN.com is starting to pick up in China. Actually, I am not aware of the popularity of this kind of domain names. I don't remember if I have ever come across such domain names in my reading of Chinese domain news everyday.

CNNIC publishes an internet report twice a year but no information has been given on IDN.com. In its latest report (see my January 25 post), however, the IDN extension 中国(IDN China) was mentioned. This extension has been around for quite a while but so far has only 474k registrations or 1.1% of the total domain registrations in China. The NewG IDN.IDN scene is not encouraging, either. Look at their numbers taken from Namestats.org.

RankExtensionRegistrations
28.网址 (web address)95,388
32.信息 (knowledge)88,734
62.公司 (company)46,345
75.世界 (world)29,666
77.网络 (network)29,256
126.在线 (online)14,512
142.中文网 (website)12,424
148.商城 (mall)12,027
So, I think IDN domain names are not yet popular in China. Below is the latest information on the top 10 NewG extensions.

RankExtJan 14Jan 21Jan 28Feb 04China
1xyz600660346042604464.6%
2top431143084302429678.9%
3win112811311126112590.6%
4loan84884186695894.9%
5wang86486386386199.7%
6club80378778274456.1%
7site63065566367485.2%
8online55759262062938.9%
9bid59658458257787.4%
10vip50350250250395.9%
-TOTAL16412k16347k16297k16246kna
Note
  • Unit in 1,000
  • Data courtesy of Namestat.org