Coreile

Domain Strategy Bulletin
Published Every Saturday



Daily News


(2018.11.19) A flower shop owner started domain investing this year and purchased numeric domain 920.com recently. The price was not disclosed. In 2016, the domain was sold for 1.82 million yuan. 920 rhymes with 就爱你 (just love you) so can be used in dating, match-making, and other love-related services.

(2018.11.19) 域名升级,是众多企业必经之路。美国工资管理服务公司NetChex 官网域名启用Netchexonline.com。近日,该公司投资9,000美元收购了对应品牌的NetChexcom域名。目前新域名跳转到Netchexonline.com。

(2018.11.17) Long numeric domain 52288.com was recently sold for $16,100. 52288 may mean 我爱爱發發 (I love to become rich) or 我爱爱爸爸 (I love my dad). Even though I have just given Chinese meaning to the numeric domain, its use in corporate China is still limited because it is long.

(2018.11.17) 域名升级,是众多企业必经之路。英国社交网络Uhive成立于2018年,官网域名启用Uhive.life。.life是新的后缀,域名看起来虽然很酷,究竟不是使用主流后缀。近日,该公司投资9,999美元收购了对应品牌的Uhive.com域名。这就是名正言顺。目前,Uhive.com跳转到Uhive.life。

more...

Posts


If a crazy, stupid name/domain could become a global brand...

(2018.11.17 Sat) Such unfriendly words were given to Jack Ma in the early days of Alibaba, and the words referred to the name "ali baba". Nevertheless, the name went on to become one of the most recognizable brands in the world. What about a domain you just made up and registered for $10?(Read)

The puzzling logic of asking public help desks to find your own address (domain)

(2018.11.10 Sat) I just came back from visits to Japan and Taiwan. Because I have worked and lived in these two places, it's always a pleasure to visit them again -- if only for their delicious foods. However, what I saw there suggests that the global domain market is still in its early stage, despite the fact that domains have been available since 1985. I was shocked to see how little many companies there understand domains and their effective use in advertising.(Read)

A learning trip to Taiwan

(2018.11.3 Sat) I have found in life that you can learn regardless of where you are. Your environment often provides many learning opportunities if you just open your eyes wide. This is once again confirmed in our current visit of Taiwan.(Read)

The sleeping Samurai

(2018.10.27 Sat) What do you see in this picture that I snapped a few days ago during a subway ride in Tokyo? In the picture is a little feature found in most of the ads I have come across during our current visit of this beautiful city. This little feature actually paints a big picture about domains used in corporate Japan.(Read)

The curious case of Yendai

(2018.10.20 Sat) Pinyin domains are sought after in corporate China. It's the number one choice for the 2018 Top 100 Chinese Internet Companies, and the majority of them are 2-pin domains. Well known examples are BaiDu.com, XiaoMi.com, and MeiTuan.com. Today I'll talk about the curious case of YenDai.(Read)

more...